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The Purposeful Profits Programme

Scale your sustainable venture with us.

We're looking for founders that want to create iconic impact.

Our programme offers entrepreneurs access to mentorship, business support, experts, workspace in central London, and access to grant and/or equity funding.

Our team is made up of experienced founders, advisors, strategists, and impact investors who have a track record of success in the impact space.

You'll get unique access to events, press features, Demo Days and pitch events to scale your venture.

Do not apply if you are building an extractive business.

Together, we can make a real impact and build a kinder and more sustainable future.


Designed to help you thrive

Dedicated mentorship, growth resources, videos and step-by-step training that covers EVERY aspect of scaling your impact brand.

  • Branding & positioning.
  • Pricing & Margins.
  • High converting eCommerce sites.
  • Creating highly profitable Influencer, Meta & TikTok campaigns.
  • Creative & content that converts.
  • Hiring and retaining top talent.
  • Sales & negotiation techniques.
  • Identifying and pitching to investors.

Live mentorship & coaching

Courses, tools and worksheets

Events, pitches and demo days

Weekly calls with mentors to answer your questions.

Online learning experience to accelerate traction.

Share and engage with investors, partners and customers.

Caner Veli the Sustainable Climate Growth Mentor on Stage

Build with exited founders

Our team has the expertise and resources to help you overcome common growth hurdles, such as product-market fit, scaling operations, and building a strong team. We also have a deep network of contacts in the impact investing community, which we can leverage to connect you with the right investors or partners at the right time.

If you're an ambitious founder of a consumer goods, climate tech or fashion brand then we recommend you get your application in!

Our leadership team

Caner is our CEO. He has previously founded and successfully scaled the sustainable care brand Liquiproof. Having always been at the forefront of digital marketing strategy and innovations, Caner earned one of the single largest investments in Dragon's Den history (Uk version of Shark Tank).

He has collaborated with major retailers and brands, including Zalando, BMW, Burberry and IKEA. Watch the pitch, here.

Caner is a mentor and investor in a number of impact brands and aims to empower the next generation of entrepreneurs to build businesses that contribute to a kinder, healthier and more sustainable world.


Yes, however you will need to incorporate your business within 14 days of joining the programme.

Ideally we would like to see solutions against the biggest issues. Consumer Goods, Circular business models, Food, Fuel/Energy and Fashion. However, we will judge each startup on its own merits. Obviously, we are unlikely to accept competitors within the same cohort but are otherwise very open.

Unfortunately not.

No. NDAs are not practical. You do not have disclose to us anything you are not comfortable sharing.

Our mission is to make the sustainable attainable and accessible. We're hoping to support 1,000,000 impact founders by 2050.

We're fuelled by working with passionate change-makers that are building iconic impactful businesses. Our goal is to provide so much value to you that you're able to build an iconic impact brand and continue to want to work with us.